Sun, 26 Apr 2009 01:22:44 GMT
The following is a Press TV interview with sociopolitical analyst and cognitive scientist Noam Chomsky on the policies of the new US administration and the chances of ‘change’ under President Barack Obama.
Chomsky: The best comment on [this issue] was made by advertising industry. They give a prize every year to the best marketing campaign of the year and for 2008 they gave it to Barack Obama. He beat out Dell computers and Apple computers. And the executives said that…exalted this [saying] “as we have been marketing candidates like commodities ever since Ronald Regan, I think, this was the best we ever did.” That is when it changed the atmosphere in corporate boardrooms about how to manipulate and manage and so on. And that is about right. It was a very effective advertising campaign. They did what they have to do. Elections are pretty much run by the advertising industry. And they read polls, they know what people think, and they pay a lot of attention to them. So they know that, on a great many issues, both political parties are well to the right of the population. So it is a good idea to keep away from issues and to focus on personalities, body language, qualities, and, what they call, values and things like that.